Welcome to the Editor’s Notes

Welcome to The Editor’s Notes, a journal of brand photography advice, product photography ideas, event photography tips and thoughtful creative direction for founders, makers and small businesses who want their visuals to feel a little more intentional.

Here you’ll find practical guides, shoot planning tips, styling ideas and honest notes on building a visual archive for your business, from what to wear for a brand photoshoot and how to prepare for your session, to the website images you actually need and the little details that make your brand feel more memorable.

Think of it as the studio notebook: part photography guide, part creative archive, part gentle nudge to stop using the same three photos across your website, Instagram and launch graphics for the rest of time.

01.

what to wear for a brand photoshoot

02.

New on the blog

brand photoshoot ideas for service based business

03.

how to prepare for a branding shoot

Brand Photoshoot Ideas for Service-Based Businesses

Brand Photoshoot Ideas for Service-Based Businesses

A guide full of brand photoshoot ideas for service-based business owners who need more than one nice headshot and a slightly panicked laptop photo. This post covers portraits, working shots, details, client experience, props, website images and social media content ideas, helping founders and creatives plan a brand shoot that feels useful, natural and completely aligned with their business.

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How to Prepare for a Brand Photoshoot as a Small Business Owner
Brand Photography Chelsea Bervoets Brand Photography Chelsea Bervoets

How to Prepare for a Brand Photoshoot as a Small Business Owner

A friendly guide for small business owners who want to know how to prepare for a brand photoshoot without spiralling into outfit panic, prop chaos or Pinterest overwhelm. This post walks you through the simple things to plan before your session, from moodboards and locations to outfits, props and shot lists, so your final gallery feels useful, personal and completely aligned with your brand.

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A young woman with long, light brown, wavy hair looking down at a camera she is holding in both hands. She is wearing black sunglasses on her head, a dark brown t-shirt, and a necklace with white pearls. She has tattooed arms with various designs, including a spider web on her right arm. She is standing outdoors in front of a background with green foliage and a window.

Letters from the studio

Gold coin with an embossed dollar sign ($) in the center.
Gold coin with an embossed dollar sign ($) in the center.

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