Welcome to the Editor’s Notes

Welcome to The Editor’s Notes, a journal of brand photography advice, product photography ideas, event photography tips and thoughtful creative direction for founders, makers and small businesses who want their visuals to feel a little more intentional.

Here you’ll find practical guides, shoot planning tips, styling ideas and honest notes on building a visual archive for your business, from what to wear for a brand photoshoot and how to prepare for your session, to the website images you actually need and the little details that make your brand feel more memorable.

Think of it as the studio notebook: part photography guide, part creative archive, part gentle nudge to stop using the same three photos across your website, Instagram and launch graphics for the rest of time.

A woman with long dark hair wearing a black blazer, black pants, and beige high heels, smiling and looking to the side, standing against a plain white background.

01.

what to wear for a brand photoshoot

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02.

New on the blog

A woman standing outside a store with autumn decor, holding a camera and a phone, wearing a green jacket and black pants.

brand photoshoot ideas for service based business

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A woman with green curled hair, tattoos on her arms, face, and chest, wearing glasses and large geometric earrings, sitting indoors with a dark background. A person wearing blue gloves and holding a tattoo machine is in the foreground.

03.

how to prepare for a branding shoot

Read here

Chelsea Bervoets 16/6/26 Chelsea Bervoets 16/6/26

What to Wear for a Brand Photoshoot: Outfit Ideas for Founders & Creatives

A guide for founders, creatives and small business owners who are wondering what to wear for a brand photoshoot without spiralling into wardrobe panic. This post covers outfit ideas, colours, layers, accessories, shoes, comfort and how to choose clothes that feel like you, so your final brand photography gallery feels natural, polished and completely aligned with your business.

Chelsea Bervoets 16/6/26 Chelsea Bervoets 16/6/26

How to Prepare for a Brand Photoshoot as a Small Business Owner

A friendly guide for small business owners who want to know how to prepare for a brand photoshoot without spiralling into outfit panic, prop chaos or Pinterest overwhelm. This post walks you through the simple things to plan before your session, from moodboards and locations to outfits, props and shot lists, so your final gallery feels useful, personal and completely aligned with your brand.

Chelsea Bervoets 16/6/26 Chelsea Bervoets 16/6/26

What Is Brand Photography and Why Does Your Small Business Need It?

A friendly guide to brand photography for small business owners who know they need better photos, but are not quite sure what a brand shoot actually includes. This post explains what brand photography is, how it helps your website and social media, and why thoughtful, story-led images can make your business feel more visible, professional and memorable.

A young woman with long, light brown, wavy hair looking down at a camera she is holding in both hands. She is wearing black sunglasses on her head, a dark brown t-shirt, and a necklace with white pearls. She has tattooed arms with various designs, including a spider web on her right arm. She is standing outdoors in front of a background with green foliage and a window.

Letters from the studio

Gold coin with an embossed dollar sign ($) in the center.

A little note from the Studio Evermore desk, sent to your inbox with photography tips, brand shoot ideas, and creative notes. Sign up for advice on brand photography, product photography, event photography and building a visual archive that helps your business feel seen, remembered and beautifully yours.